The Seafood Task Force (STF) is the leading global regulator for shrimp and tuna fishing in Thailand and Asia. With a focus on sustainability and ethical practices, STF combats exploitative fishing methods and ensures slavery-free seafood in supermarkets and fish markets across the world.

 

Working part of a tight-knit team at Unreal Ltd, we transformed STF’s look and feel to be more professional and fitting to their world leading title.

 

The rebrand included a dynamic logo featuring chevrons (my logo design chosen) signifying progress and resembling fish forms, a complete website revamp, new brand guidelines, leaflet/print design and merchandise design.